Q: I remember in law school we were advised to do mass mailings of our resumes in order to cast a wide net when looking for our first job. Is that still good advice for laterals embarking on a job search?
A: Generally, mass mailings invite either radio silence or mass rejection. A mass mailing may trick you into feeling like you’re putting a lot of effort into your search, but won’t yield the desired results…which can lead to unnecessary frustration and undeserved dejection about your marketability. I’m not in favor of mass mailings at any stage, and certainly not once you’ve been in the profession, have a practice area and some experience.
Instead, a targeted job search in which you both look for ads/postings and network to warm up your person-to-person outreach through good will and commonality, has a far better chance of succeeding. Put quality volume into your search rather than relying on an outdated approach that, in my view, never had much traction in the first place.